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I’ve been quiet about this long enough ↓ 

If you’re new to my account, I’m a full time corporate marketing director and have been in marketing for 10+ years. Marketing in general isn’t new to me, so when I see “marketing tricks”, they don’t fool me for a second. 

So please don’t fall for tricks like these either. 

When you see someone pushing a sale because something is “viral”, that’s NOT a reason to buy. While FOMO, urgency, and exclusivity are sales tactics, remember that the digital marketing world is NOT saturated. You don’t need to *hurry up* and *get this viral course*… or else what? There’s 2.4 billion people on IG.

Or else the next course is going to come out bigger and better? And that will be viral too? 

What am I supposed to do, buy every “viral” course? 🙃

NO. STOP. PLEASE. 🛑🚩

Here’s what you should do ↓ 

1. When you see something marked as VIRAL, do your research. If the only reason your seller wants you to buy is because “it’s viral”, that’s a red flag 🚩🚩. We want value for our investment, not the opportunity to quickly flip a course for profit. As soon as it’s here, it’s gone. 

2. When you see URGENCY like “buy this now before time runs out” or “I only have 10 more spots left”, that *can* be a different story. Urgency is a sales tactic and it actually does work. Think about Black Friday, those prices (again do your research) are time sensitive. But again, do 👏your 👏research👏

3. When you see FOMO as a sales tactic, 🚩 . “Buy this or you’ll miss out” - no thanks. Rather, look for sales tactics that focus on how the product can serve you. Example - “Buy this because the opportunity for your growth is immense”. The customer is the FOCUS. Focus on the dream outcome, not the “missing out”. 

Alright, end rant. 

If this resonates with you, feel free to DM me about digital marketing. I’ll be honest with you because trust is everything in a social media world (and also tbh in the regular world too.) 

#facelessmarketing #socialmediatips #passiveincomeideas #HowtoACTUALLYstartdigitalmarketing<br /> <br /> SEO | digital marketing, online courses, online learning, e learning, introverts, shy girl, side hustle, faceless marketing, social media strategy

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